Facebook Adds New Features to Help Users Follow the Paralympic Games


The 2021 Paralympic Games begins subsequent week (8/24), and forward of the most important occasion, Facebook has announced a brand new vary of instruments to assist customers take part in the Games, and keep up to date with the newest outcomes and happenings.

First off, on Facebook, customers will quickly give you the option to entry a brand new Paralympics hub, which can present up-to-the-minute insights on the newest outcomes, news, and highlights.

As you’ll be able to see in these instance screenshots, the new Paralympic hub will even embody athlete and crew profiles and interactive components – like a Games quiz to assist maximize engagement. The hub will even characteristic associated posts out of your connections so as to spotlight key conversations of curiosity.

Facebook’s Paralympics Games hub shall be out there from August 23rd, and shall be accessible by tapping on the #Paralympics hashtag. 

Over on Instagram, the @Paralympics Instagram account is now internet hosting a brand new AR impact which allows customers to try to mirror the actions of Someity, the official Paralympics mascot.

Instagram Paralympics Effect

The Paralympics account has additionally shared a variety of content material that explains the guidelines and historical past behind numerous occasions.

In addition to this, the @Wethe15 Instagram account can also be now internet hosting a brand new AR impact which is designed to assist followers promote the “We the 15” motion. ‘We the 15’ goals to finish discrimination in opposition to individuals with disabilities, who make up 15% of the world inhabitants.

Facebook’s additionally internet hosting a variety of unique Paralympics content material, together with reside programming and highlights on the Paralympic Games Facebook Page, unique, behind-the-scenes clips through Instagram Reels and a brand new WebXR “visual and spatial audio experience which recreates phenomenal moments by Para athletes”.

And lastly, Facebook’s additionally launched a brand new, four-part quick movie sequence, along with the IPC, which offers extra context on the spirit of the Paralympic Games, and the way the occasion has facilitated constructive change for disabled communities round the world. The movies additionally spotlight the function that Facebook performs inside this shift.

As per Facebook:

“In support of #WeThe15, and available via the Paralympic Games Facebook Page, the series highlights how Facebook helps communities in the US, UK, Brazil and New Zealand come together online – and the real-world impact it has offline.”

The Paralympics is a vital occasion, in each facilitating inclusion and offering alternative for all athletes to compete and showcase their abilities. As such, it is good to see Facebook offering instruments to encourage participation and engagement, whereas additionally giving Paralympic athletes a method to preserve reference to their supporter communities.





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