Social Media Image Sizes for 2022: Cheat Sheet for Every Network


Social media picture sizes appear to vary continuously.

One second you might have the proper cowl web page for your account. The subsequent, it’s been resized, and appears all pixelated and improper.

It doesn’t assist that details about official dimensions and picture sizes is more durable to search out than a civil dialogue on politics on Facebook.

But, it’s not tough should you seek the advice of this information to social media picture sizes on all necessary social media platforms!

Below are the latest social media picture dimensions, as of 2022.

Quick social media image sizes

We go into more detail for every single network below, but this image includes the social media image sizes you probably look up most often.

Instagram picture sizes

instagram image sizes

Instagram helps horizontally and vertically oriented photographs. It additionally nonetheless helps sq. photographs, which was what the platform was recognized for when it first launched.

This will increase your model’s choices. But it additionally makes picture dimensions slightly trickier to get proper. Follow these tips to ensure your photographs find yourself trying their finest.

Instagram profile photograph measurement: 320 x 320 pixels

Instagram profile images are displayed at 110 x 100 pixels, however the picture information are saved at 320 x 320 pixels, so be certain to add a picture that’s least that large.

Even although the size are in a sq. format, Instagram profile images are displayed as a circle. Make positive any parts you wish to concentrate on within the photograph are centered in order that they don’t get cropped out.

Instagram picture sizes for feed images:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Supported side ratios: Anywhere between 1.91:1 and 4:5
  • Recommended picture measurement: Width of 1080 pixels, peak between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Tips:

  • If you need your photographs to look their finest on Instagram, intention to add a picture that’s 1080 pixels vast.
  • When you share an Instagram picture that’s sized over 1080 pixels, Instagram will size it down to 1080 pixels.
  • If you share a photograph that has a decision decrease than 320 pixels, Instagram will measurement it as much as 320 pixels.
  • If your picture is between 320 and 1080 pixels vast, Instagram will hold that photograph at its unique decision, “as long as the photo’s aspect ratio is between 1.91:1 and 4:5 (a height between 566 and 1350 pixels with a width of 1080 pixels).”
  • If your uploaded Instagram picture is a distinct ratio, the platform will robotically crop your photograph to suit a supported ratio.

Resource: Learn how one can edit Instagram photos like a pro.

Instagram photograph thumbnail sizes:

  • Display measurement: 161 x 161 pixels
  • Recommended add measurement: 1080 pixels vast

Tips:

  • Remember that Instagram shops variations of those thumbnails which can be as giant as 1080 x 1080.
  • To future-proof your Instagram feed and keep away from pixelation, add photographs which can be as giant as potential.

Instagram Stories picture measurement: 1080 x 1920 pixels

Tips:

  • This is a side ratio of 9:16.
  • Uploading a picture with a smaller pixel measurement (however the identical side ratio) means the Story will buffer shortly.
  • If you don’t use this ratio, the Story would possibly present with unusual cropping, zooming, or go away giant sections of the display clean.
  • Instagram Reels use this identical sizing.

Resource: Take your Instagram Stories to the subsequent stage with these free templates.

Instagram carousel picture sizes:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Aspect ratio: panorama (1.91:1), sq. (1:1), vertical (4:5)
  • Recommended picture measurement: Width of 1080 pixels, peak between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Instagram Reels sizes:

  • 1080 x 1920 pixels
  • This is a side ratio of 9:16.
  • Cover photograph: 1080 x 1920 pixels
  • Keep in thoughts that Reels are cropped to a 1:1 picture in your profile feed and a 4:5 picture within the residence feed.

Instagram advertisements picture sizes:

  • Landscape: 1080 x 566 pixels
  • Square: 1080 x 1080 pixels
  • Minimum width: 320 pixels
  • Maximum width: 1080 pixels
  • Supported side ratios: Anywhere between 1.91:1 and 4:5

Tips:

Image sizes for Instagram Stories advertisements: 1080 x 1920 pixels

Tips:

Twitter picture sizes

Twitter image sizes

Tweets that embrace photographs constantly get extra click-throughs, extra likes, and extra Retweets than non-image Tweets. In reality, Tweets with visible content material are three times more likely to get engagement.

So, selecting the right images and creating great visual content for Twitter issues. And, after all, that features getting Twitter picture sizes proper.

Twitter picture sizes for profile images: 400 x 400 (beneficial)

  • Minimum picture measurement: 200 by 200 pixels
  • Maximum file measurement: 2MB

Twitter picture measurement for header images: 1500 x 500 pixels (beneficial)

Tips:

  • To future-proof the picture, it’s finest to make use of the utmost measurement.
  • Header photographs are cropped to a side ratio of three:1.
  • Keep in thoughts that the way in which header photographs show adjustments relying on the monitor and browser getting used.

Twitter photographs sizes for in-stream images: 1600 x 900 pixels (beneficial)

  • Minimum measurement: 600 by 335 pixels
  • Recommended side ratio: any side between 2:1 and 1:1 on desktop; 2:1, 3:Four and 16:9 on cellular
  • Supported codecs: GIF, JPG and PNG
  • Maximum file measurement: Up to 5MB for images and GIFs on cellular. Up to 15MB on the internet.

Twitter card picture measurement:

Twitter acknowledges when a Tweet features a URL. Twitter then crawls that web site, pulling in content material, together with a Twitter picture for the abstract card. (This is how it all works, by the way.)

  • Minimum measurement: 120 x 120 pixels
  • Supported codecs: GIF, JPG, PNG
  • Maximum file measurement: 1MB

Tips:

  • You can take a look at what your Twitter abstract card will appear like and see a preview utilizing the card validator.
  • There are a range of different Twitter cards, so additionally a spread of sizes. As nicely because the common abstract playing cards, there are abstract playing cards with giant photographs, app playing cards and participant playing cards.

Twitter picture sizes for fleets: 1080 x 1920 pixels

Tips:

Twitter picture sizes for advertisements:

  • Single and multi-image tweets: Minimum 600 x 335 pixels, however use bigger photographs for the very best outcomes.
  • Website card picture: 800 x 418 pixels for 1.91:1 side ratio. 800 x 800 for 1:1 side ratio. Max file measurement of 20MB.
  • App card picture: 800 x 800 pixels for 1:1 side ratio. 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.
  • Carousels: 800 x 800 pixels for 1:1 side ratio. 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 20MB for 2-6 picture playing cards.
  • Direct Message card: 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.
  • Conversation card: 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.

Resource: Find extra data right here on how to advertise on Twitter.

Facebook picture sizes

Facebook updates its design and picture dimensions continuously. The finest technique to future-proof your model’s content material is to all the time add the highest-quality picture you possibly can. Stick to Facebook’s beneficial file codecs for the very best outcomes.

Facebook image sizes

Facebook picture sizes for profile images: 170 x 170 pixels (on most computer systems)

Your Facebook profile picture will show at 170 x 170 pixels on desktop. But it’ll show as 128 x 128 pixels on smartphones.

Facebook picture sizes for cowl images: 851 x 315 pixels (beneficial)

  • Display measurement desktop: 820 x 312 pixels
  • Display measurement smartphone: 640 x 360 pixels
  • Minimum measurement: 400 x 150 pixels
  • Ideal file measurement: Less than 100KB

Tips

  • To keep away from any compression or distortion, add a JPG or PNG file.
  • Use the beneficial pixel sizes for the quickest load occasions.
  • Profile photos and canopy images with logos or textual content work finest when uploaded as a PNG file.
  • Don’t drag to reposition when you’ve uploaded your cowl photograph.

Resource: Get extra recommendations on creating great Facebook cover photos.

Facebook picture sizes for posts and timeline images:

Facebook robotically resizes and codecs your images when they’re uploaded for the timeline to be 500 pixels vast and to suit the 1.91:1 side ratio.

But keep away from pixelation or sluggish load occasions by remembering these sizes:

  • Recommended measurement: 1200 x 630 pixels
  • Minimum measurement: 600 x 315 pixels

Tips:

  • If you might be sharing 2-10 photographs in your model’s Facebook put up utilizing the carousel show, photographs needs to be 1200 x 1200.
  • This is a 1:1 ratio.

Facebook occasion cowl photograph picture sizes: 1200 x 628 pixels (beneficial)

Tips

Facebook picture sizes for panorama or 360 images:

Tips

  • Facebook robotically acknowledges and processes these photographs primarily based on “camera-specific metadata found in photos taken using 360-ready devices.”
  • Files for these Facebook photographs will be as much as 45 MB for JPEGs or 60 MB for PNGs.
  • Facebook recommends utilizing JPEGs for 360 images and making certain information aren’t larger than 30 MB.

Facebook picture sizes for Facebook Stories: 1080 x 1920 pixels (beneficial)

Tips

  • Facebook Stories take up the total display of a telephone. That’s a side ratio of 9:16.
  • Don’t select a picture with a width smaller than 500 pixels.
  • For Stories with textual content, take into account leaving 14% of the highest and backside text-free. (That’s 250 pixels.) That approach any call-to-action gained’t be coated by your model’s profile photograph or buttons.

Facebook picture sizes for advertisements:

  • Sizes for Facebook Feed advertisements: At least 1080 x 1080 pixels. Minimum measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Maximum file measurement of 30 MB.
  • Sizes for Facebook Right Column advertisements: At least 1080 x 1080 pixels. Minimum measurement 254 x 133 pixels. Ratio 1:1. (Remember: These are a desktop-only advert format.)
  • Facebook picture sizes for Instant Articles: At least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Maximum file measurement of 30 MB.
  • Image sizes for Facebook Marketplace advertisements: At least 1080 x 1080 pixels. Ratio 1:1. Maximum file measurement of 30 MB.
  • Image sizes for Facebook Search: At least 1080 x 1080 pixels. Minimum measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Maximum file measurement of 30 MB.
  • Facebook picture sizes for Sponsored Messages: At least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Maximum file measurement of 30 MB.
  • Sizes for Messenger inbox advertisements: At least 1080 x 1080 pixels. Ratio 1:1. Minimum measurement 254 x 133 pixels. Maximum file measurement of 30 MB.
  • Sizes for Messenger Stories advertisements: At least 1080 x 1080 pixels. Ratio 9:16. Minimum width of 500 pixels.

Resource: Here’s extra data on how to advertise on Facebook.

LinkedIn picture sizes

When you use LinkedIn for business — whether or not it’s by way of your private profile or an organization web page — pairing your LinkedIn updates with photographs has constantly been proven to extend feedback and sharing.

Stick to the beneficial sizes beneath for finest outcomes. And all the time be certain to have a look at your profile and content material on a number of units earlier than finalizing.

LinkedIn image sizes

LinkedIn picture sizes for profile images: 400 x 400 pixels or bigger (beneficial)

Tips

  • LinkedIn can accommodate images as much as 7680 x 4320 pixels.
  • And it could deal with information as much as 8MB, so add as giant as you possibly can to future-proof.

LinkedIn picture sizes for profile cowl images: 1584 x 396 pixels (beneficial)

Tips

  • Make positive your file is smaller than 8MB.
  • Cover images are cropped in another way on cellular and desktop. Make positive to view your profile on each sorts of show earlier than finalizing.

LinkedIn picture sizes for firm pages:

  • Company emblem measurement: 300 x 300 pixels
  • Page cowl picture measurement: 1128 x 191 pixels
  • Life tab essential picture measurement: 1128 x 376 pixels
  • Life tab customized modules picture measurement: 502 x 282 pixels
  • Life tab firm images picture sizes: 900 x 600 pixels
  • Square emblem: At least 60 x 60 pixels

Tips

  • When posting picture updates to your organization web page, be certain to make use of PNG or JPG photographs.
  • Use a side ratio of 1.91:1.
  • 1200 x 628 pixel photographs are ideally suited.
  • This LinkedIn picture sizing additionally applies to LinkedIn Showcase pages.

LinkedIn picture sizes for weblog put up hyperlink photographs: 1200 x 627 pixels (beneficial)

LinkedIn customized picture measurement for sharing a hyperlink in an replace: 1200 x 627 pixels (beneficial)

When pasting a URL into an replace, an auto-generated thumbnail picture might seem within the preview if one is obtainable, together with the article or web site title.

But, you possibly can customise it by clicking the Image icon beneath the textual content field and deciding on a photograph out of your pc.

Tips:

  • The picture ought to use a 1.91:1 ratio.
  • More than the minimal of 200 pixels vast.
  • If the picture width is lower than 200 pixels vast, it’ll seem as a thumbnail on the left aspect of the put up.

LinkedIn Stories picture sizes:

  • Aspect ratio: 9:16
  • Resolution: 1080 x 1920 pixels
  • File sorts: JPEG and PNG

Tips:

  • You can save particular person posts out of your Story inside 24 hours of publishing the LinkedIn Story.
  • You can share LinkedIn Stories with any of your first-degree connections by way of LinkedIn Messaging.

LinkedIn picture sizes for advertisements:

  • Company emblem measurement for advertisements: 100 x 100 pixels
  • Spotlight advertisements emblem measurement: 100 x 100 pixels
  • Spotlight advertisements customized background picture: 300 x 250 pixels
  • Sponsored content material photographs: 1200 x 627 pixels (1.91:1 side ratio)
  • Sponsored content material carousel photographs: 1080 x 1080 pixels (1:1 side ratio)

Pinterest picture sizes

Pinterest picture measurement for profile picture: 165 x 165 pixels (beneficial)

Pinterest image sizes

Tips

  • Remember that your profile photograph will likely be displayed as a circle.

Pinterest picture measurement for profile cowl photograph: 800 x 450 pixels (at minimal)

Tips

  • Try to keep away from inserting a portrait photograph into the duvet photograph spot.
  • Instead, use a panorama photograph with a 16:9 side ratio.

Pinterest picture sizes for Pins:

  • Aspect ratio: 2:3 (beneficial)
  • Square pins: 1000 x 1000 pixels
  • Recommended measurement: 1000 x 1500 pixels
  • Max file measurement: 20MB

Tips

  • Keeping the two:Three side ratio ensures your model’s viewers sees all of the picture’s particulars on their feed.
  • On the feed, Pins are displayed with a set width of 236 pixels.
  • If you wish to create Pins with a distinct side ratio, know that Pinterest crops photographs from the underside.
  • Both PNG and JPEG information are accepted.

Pinterest picture sizes for collections Pins:

  • Aspect ratio: 1:1 (beneficial) or 2:3
  • Recommended measurement: 1000 x 1000 pixels or 1000 x 1500 pixels
  • Max file measurement: 10MB

Tips

  • This format seems as one essential picture, above three smaller photographs.
  • All photographs will need to have the identical side ratio.
  • Collections seem in feeds on cellular units.
  • Both PNG and JPEG information are accepted.
  • Collections can be an advert format on Pinterest.

Pinterest picture measurement for Story Pins:

  • Aspect ratio: 9:16
  • Recommended measurement: 1080 x 1920 pixels
  • Max file measurement: 20MB

Pinterest picture sizes for advertisements and carousels:

  • App set up advertisements: Same specs as commonplace Pins. A 2:Three side ratio is beneficial. 1000 x 1500 pixels beneficial.
  • Carousel Pins and advertisements: An side ratio of both 1:1 or 2:3. 1000 x 1500 pixels or 1000 x 1000 pixels beneficial. Up to five photographs will be included in a carousel.
  • Shopping advertisements: Same specs as commonplace Pins. A 2:Three side ratio is beneficial. 1000 x 1500 pixels beneficial.

Resource: Get some recommendation on how to use Pinterest for business.

Tumblr picture sizes

Tumblr image sizes

Tumblr profile photograph measurement:

  • Recommended measurement: 128 x 128 pixels
  • Minimum measurement and avatar: 64 x 64 pixels

 

Tumblr banner measurement:

  • Recommended measurement: 3000 x 1055 pixels
  • Minimum measurement: 640 x 360 pixels

Dashboard view picture:

  • Minimum measurement: 500 x 750 pixels
  • Maximum measurement: 1280 x 1920 pixels

Tumblr photograph set:

  • One picture: every photograph 500 pixels vast
  • Two photographs: every photograph 245 pixels vast
  • Three photographs: every photograph 160 pixels vast

Tumblr photographs in a shared hyperlink or textual content put up:

  • The thumbnail picture in a hyperlink will show at 130 x 130 pixels.
  • Images in a textual content put up show at a width of 125 pixels, however increase when clicked on.

Tumblr audio put up picture measurement: 169 x 169 pixels

Tumblr advertisements picture measurement: 1280 x 1920 pixels (beneficial)

Snapchat picture sizes

Snapchat image sizes

Snapchat advertisements picture measurement: 1080 x 1920 pixels (at minimal)

  • Aspect ratio: 9:16
  • File kind: JPEG or PNG
  • Maximum file measurement: 5MB

 

Snapchat Geofilter picture measurement: 1080 x 1920 (at minimal)

  • Aspect ratio: 9:16
  • File kind: JPEG or PNG
  • Maximum file measurement: 5MB

Resource: How to Create a Custom Snapchat Geofilter

YouTube picture sizes

YouTube image sizes

YouTube profile photograph measurement: 800 x 800 pixels (beneficial)

Tips

  • Make positive the main focus of your photograph is centered for finest outcomes.
  • Files needs to be JPEG, GIF, BMP or PNG. Animated GIFs gained’t work.
  • Photos will render at 98 x 98 pixels.

YouTube banner picture measurement: 2048 x 1152 pixels (at minimal)

  • Aspect ratio: 16:9
  • Minimum space for textual content and logos with out being minimize off: 1235 x 338 pixels
  • Maximum file measurement: 6MB

Resource: How to make the best YouTube channel art (plus 5 free templates).

YouTube video measurement: 1280 x 720 pixels (at minimal)

Tips

  • YouTube recommends that movies supposed for sale or rental have a better pixel depend: 1920 x 1080 pixels.
  • YouTube requires movies to be 1280 x 720 pixels with a view to meet HD requirements.
  • This is a 16:9 side ratio.

YouTube thumbnail measurement: 1280 x 720 pixels

TikTok picture sizes

TikTok image sizes

TikTok profile photograph measurement: 20 x 20 pixels (minimal measurement to add)

Tips

  • While 20 x 20 is the minimal add measurement, add a better high quality photograph for future-proofing.

TikTok video measurement: 1080 x 1920

Tips

  • The ideally suited side ratio for Tik Tok movies is 1:1 or 9:16.

Why is it necessary to get social media picture sizes proper?

Social media entrepreneurs must get many issues proper when creating visible content material for social media.

You’ve received to ensure any photographs you utilize don’t defy copyright laws. If you don’t have unique imagery, you’ve received to search out high-quality stock photos. And you’ve received to determine which tools out there can help elevate your social media images.

On prime of that, you’ve received to get your social media picture sizes proper. And getting that proper is actually necessary as a result of:

  • It avoids pixelation and awkward picture stretching. And avoiding that retains your photographs trying skilled.
  • Your images will likely be optimized for every social channel’s feed. This might help enhance engagement.
  • It ensures your viewers sees the total photograph. Incorrect sizing might minimize off a few of your model’s messaging.
  • It can future-proof your content material. Being in-the-know with social media picture sizes now might imply much less work for your model sooner or later, when community change up how photographs show once more.

Plus, manufacturers utilizing the Hootsuite photo editor tool can measurement and edit their social media photographs proper within the Composer. When within the Composer, add a picture and click on Edit Image to launch the instrument. And it makes cropping and sizing photographs for every particular social channel straightforward.

Here’s the way it works:

Don’t really feel like memorizing all this data? Easily resize your social media photographs for publication by Hootsuite Compose, which incorporates up-to-date picture dimensions for each social media community.

Get Started

Easily handle all of your social media in a single place and save time with Hootsuite.





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